Tuesday, May 21, 2013

HTC One production volume to double in May


HTC will be ramping up production of its flagship HTC One device, and capacity will double this month from April's, as the company looks to make up for lost sales due to component shortages which delayed the phone's launch in various markets.

Focus Taiwan reported Thursday that the production capacity for HTC One is rising on a month-to-month basis as its component supply chain issues improve. Jack Tong, president of HTC North Asia, said manufacturing volume will double in May from the previous month and will rise further in June to meet "strong demand".

"Our capacity is expected to rise significantly starting from mid-May. We are optimistic about our high-end sales during April and June," Tong said in the report.

HTC CMO Benjamin Ho had earlier confirmed the HTC One delays was due to a shortage in the camera component used to build the phone. He said since the camera was designed specifically for the Taiwanese handset vendor, production cannot be ramped up so quickly.

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