Get ready to see a lot more of the # symbol in your Facebook Newsfeed. Yes, the social network is about to start looking a bit more like that other social network you might use as it begins to roll out clickable hashtags.
Over the next few weeks all Facebook users will be able to include a hashtagged phrase, like #royalbaby or #puppies, in their posts and then watch it become clickable.
When a hashtag is included in a post, clicking on it will pop out a feed that aggregates others posts that have been tagged with the same phrase.
The move will make it easier to find what other people are saying about specific topics and events, something that people have typically gone to Twitter to do over Facebook.
"To date, there has not been a simple way to see the larger view of what's happening or what people are talking about," Facebook's Greg Lindley wrote on the company's blog today. "To bring these conversations more to the forefront, we will be rolling out a series of features that surface some of the interesting discussions people are having about public events, people, and topics. As a first step, we are beginning to roll out hashtags on Facebook."
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A Facebook spokesperson told ABC News that this is just one of many announcements coming in the next couple of weeks about ways people can join conversations on the service.
Facebook COO Sheryl Sandberg similarly said that the company is making it easier to find things on Facebook at the All Things D conference earlier this month. The company rolled out its Graph Search to only a subset of users earlier this year.
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