Wednesday, August 1, 2012

Apple mulls over investment in Twitter




Apple has reportedly held talks with Twitter over the last few months in a move that could lead to a multi-million dollar strategic investment by Cupertino in the micro-blogging website.


As noted by the New York Times, which cited people familiar with the discussions, Apple has failed to make a success out of its attempts at social networking – Ping being the most recent example of dad-dancing-at-the-school-disco syndrome.


The newspaper added that the iPhone-maker had mulled over an investment worth hundreds of millions of dollars in Twitter, which could in turn push the valuation of the 140-characters-or-less messaging service to more than $10bn.


No talks are currently be taking place between Apple and privately held Twitter, which is ran by Dick Costolo, sources told Reuters.


The Wall Street Journal echoed the NYT story, which cited sources as saying the discussions had taken place some time ago and were currently inactive.


But the signs are apparently there for Twitter and Apple to form a strategic partnership as competition hots up from Google and Facebook, even as the latter outfit's share price continues to slide. 

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