Sunday, August 5, 2012

Apple's Steve Jobs was open to making smaller iPad: Executive


SAN JOSE: Steve Jobs was receptive to Apple Inc making a smaller tablet, a senior executive said in a 2011 email revealed on Friday, fanning speculation it plans to make a mini-iPad to take on cheaper gadgets from Google Inc and Amazon.


An Apple mini-version of the market-dominating 10-inch iPad could counter increasing inroads made by tablets such as the Kindle Fire and Nexus 7. But the company has never confirmed the intensifying talk of such a launch.


Vice President Eddy Cue urged then-chief operating officer Tim Cook in January 2011 to build a 7-inch tablet, according to an email from Cue that Samsung Electronics presented as evidence in a U.S. patent trial.


In an email addressed also to software chief Scott Forstall and marketing head Phil Schiller, Cue said he believed there was a market for a 7-inch tablet and that "we should do one."


Cue's brief email was introduced on Friday as part of a high-wattage trial that will play out in a San Jose courtroom this summer and is expected to transfix the technology industry.

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